Chester Elton: Are You All In?

On September 25, the Lowell Memorial Auditorium was full of laughs and positive energy due to the encouraging and inspirational speech by Chester Elton, author of the New York Times Best-Selling book, All In. The event was presented by the Young Professionals of Greater Lowell, House of Hope, and other great organizations of the city of Lowell. With a pleasant appearance and obvious charisma, Chester Elton introduced himself as a husband and father of four children, followed by a brief introductory story about his last visit to one of one of the Hard Rock Cafe restaurants. The restaurant chain is known for its memorabilia, music and all things rock and roll. But that enthusiasm and passion even carries into the kitchen, said Elton.

“Hard Rock Café believes that there is a little bit of rock stars in everybody,” said the author of The Carrot Principle after telling the story of one of the Café’s employees who proudly and happily works as a dishwasher. Elton showed a video of the enthusiastic worker who was dancing and singing while cleaning the dishes.

“If the (Hard Rock Café’s) dishwasher gets it, everybody gets it,” Elton said, encouraging the audience to develop a belief that must never be lost.

“Leaders help people to believe,” the author said. He advised that leaders must have discipline as well as “fall in love” with their job.

“If I walk into a room and (I noticed that) I’m the smartest one, I am in the wrong room,” Elton said.

Elton taught his audience how to apply the three E’s into their life and workplace: employers and leaders need to be “Engaged, Enabled at work, and Energized,” because, “Everybody deserve a great place to work.”

“Who will you inspire today,” Elton said as he ticked off a list of thoughtful questions. “What motives me?” he continued to ask. He gave away goodies and some copies of his book, All In, every time someone in the audience responded to his questions about leadership and entrepreneurship.

“Put your passions to work,” advised the author. “Praise efforts, and reward results.” Through the whole one-hour speech, Elton kept his charisma as well as his audience’s smiles intact.

Chester Elton is co-author of numerous prosperous leadership books and is an “In-demand speaker the world over,” according to his website. His books have been translated into over 20 languages and have sold more than a million copies worldwide.

“You are the owner of your culture… Be good to everybody,” Elton concluded.